Prostate Restored
Prostate Restored
Photo: Ann H
The four “P's” of marketing – Product, Price, Place, Promotion are old news. They've been replaced with the four “E's” – Experience, Exchange, Everyplace, Evangelism. The Four Ps were developed in a different environment.
Cacao itself contains a negligible amount of sugar, so you're done. And now you know there's about 7g of sugar in a 1oz bar of 75% dark chocolate....
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All fresh tomatoes are low in sugars and because they fall low on the glycemic index, don't usually have a significant impact on blood sugar...
Read More »If there has ever been a time for change in marketing, this is it. The significant transformation of customer behavior continues at full speed today. I have written about this topic in the past, and I think it is time to put it at the forefront again. “Today’s consumer has seized control. Audiences have shattered into fragments and slices. Product differences can last minutes, not years. The new ecosystem is millions and billions of unstructured one-to-one and peer-to-peer conversations.” The four “P’s” of marketing – Product, Price, Place, Promotion are old news. They’ve been replaced with the four “E’s” – Experience, Exchange, Everyplace, Evangelism. The Four Ps were developed in a different environment. Marketers were sovereign. Product differences survived long periods of time. Large, compliant audiences could be reached with extensive, well-organized media. Brian Fetherstonhaugh from Ogilvy & Mather introduced a new framework several years ago – and I think it is still very relevant today. It’s a new tool kit. For starters, he advises to throw away the Four Ps and embrace the Four Es: From Product to EXPERIENCE. Discover and map out the full Customer Journey on your own brand – in your own country. From Place to EVERYPLACE. Develop your knowledge of new media and channels the way a chef masters new ingredients. Try new things. From Price to EXCHANGE. Appreciate the value of things, not just the cost. Start by calculating the value of your customers – and what their attention, engagement and permission are worth to you. From Promotion to EVANGELISM. Find the passion and emotion in your brand. Inspire your customers and employees with your passion. If you only glance through one article this week read Fetherstonhaugh’s short and excellent article on the four “E’s” and then discuss how you can apply this tool kit at your weekly marketing meeting (you have one, right?). Download here.
Alpha blockers. These medications relax bladder neck muscles and muscle fibers in the prostate, making urination easier. Alpha blockers — which...
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8 Great Bedtime Beverages for Detoxification Chamomile Tea. This tea is mildly bitter due to its sesquiterpene lactone content which helps the...
Read More »According to Martin Seligman, director of the Positive Psychology Center at the University of Pennsylvania, Positive Health encompasses the understanding that "people desire well-being in its own right and they desire it above and beyond the relief of their suffering." It builds on Seligman's advances in the field of ...
The field of medicine has long focused on the prevention, diagnosis, treatment, and cure of disease. But health is more than the mere absence of disease. The emerging concept of Positive Health takes an innovative approach to health and well-being that focuses on promoting people’s positive health assets—strengths that can contribute to a healthier, longer life.
As a general rule of thumb, between one and two tablespoons a day is a good amount of olive oil to consume. This goes for both olive oil that you...
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While chemotherapy is unlikely to cure prostate cancer, it may provide some benefits to patients. For example, it may be used: To relieve symptoms...
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What Doctors Know: Lower your blood pressure naturally overnight Take a shot of cayenne pepper. Cayenne opens up blood vessels and helps increase...
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Regularly drinking turmeric milk can increase antioxidants in your body which fight cell damage and reduce oxidative stress on the body. This is...
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Promotion
Promotion
Promotion